B2B Commerce

Unlikely transforms B2B commerce for brands, wholesalers, and manufacturers.

One Brand, One Experience

Statement

B2B buyers now expect the same intuitive, responsive journeys as B2C customers. Unlikely modernizes your B2B operations, connecting digital catalogs, customer-specific pricing, order management, and fulfillment.

Streamlined B2B Buying Experience

Make B2B purchasing simple and intuitive with customer-specific catalogs, pricing, and easy reordering
Personalization & Digital Engagement
Deliver targeted offers, custom dashboards, and mobile-ready portals—so every business customer receives a tailored, engaging experience
Unified Operations & Integration
Connect your OMS, ERP, PIM, CRM, and EDI for real-time sync and automation

Streamlined B2B Buying Experience

Make complex B2B processes simple for your customers and your teams.

Customer-Specific Catalogs & Pricing
Display tailored assortments, negotiated prices, and account-level terms for each buyer or segment
Bulk & Tiered Pricing
Automate volume discounts, contract pricing, and incentives based on order size, customer profile, or negotiated agreements
Multi-User & Approval Workflows
Enable buyers to manage teams, permissions, and custom approval flows—mirroring real B2B procurement processes
Repeat & Scheduled Orders
Automate recurring purchases with reorder buttons or subscription models for supplies and consumables
Multi-Cart & Multi-Delivery
Allow splitting orders across locations, projects, or departments, supporting complex procurement needs
Invoice & Payment Terms
Support invoicing, purchase orders, deferred payments, and credit limits tailored to each business relationship

Personalization & Digital Engagement

Deliver the service, flexibility, and recognition your business buyers expect.

Personalized Dashboards
Let each buyer access custom dashboards with order history, contracts, and tailored product recommendations
Segmented Promotions & Loyalty
Run targeted incentives, volume deals, or loyalty rewards to drive retention and bigger orders
Self-Service Support
Reduce back-and-forth and wait times with tools for digital returns, claims, and account updates

Unified Operations & Integration

Connect your OMS, ERP, PIM, CRM, and EDI for real-time sync and automation.

Real-Time Stock
Display up-to-date inventory and expected delivery windows, so buyers can plan with confidence
OMS & ERP Synchronization
Sync B2B orders, inventory, and invoices directly with your OMS and ERP, eliminating manual data entry and reducing errors
PIM Integration
Centralize product data and syndicate rich, up-to-date information to every digital catalog and customer portal

Business Impact

B2B commerce, unified and modernized, delivers results that matter:

Faster, Simpler Buying
Customers order and reorder with confidence—speeding up sales cycles and increasing satisfaction
Operational Efficiency
Automation reduces errors, streamlines fulfillment, and frees teams to focus on strategic growth
Scalable Personalization
Custom pricing, catalogs, and dashboards for every account, at scale
Accelerated Growth
Unified data and systems make it easy to launch new channels, and serve more clients with less complexity

One brand, one experience

Unified B2B commerce isn’t just about managing orders: it’s about long-lasting business relationships and unlocking new growth.

With Unlikely, your teams gain a connected, scalable platform that simplifies every process and personalizes every interaction, from quoting to reordering.

Make B2B sales faster, smarter, and more rewarding for your customers and your business. Choose technology that adapts to your needs, removes operational friction, and helps you win new markets.

One brand. One experience. Everywhere.